Strategic Digital Engagement Specialist

Ripple Effect

Rockville, MD

Job Opportunity: Digital Communications Associate at Ripple Effect

Do you have experience creating engaging communications that drive results? Are you looking to join a team that thinks outside of the box?

Ripple Effect is looking for an experienced and dynamic Digital Communications Associate to join our team. The ideal candidate should have a minimum of 4 years of relevant experience in digital communications, with a proven track record of successfully managing social media channels and email campaigns. As a Digital Communications Associate, you will play a crucial role in developing and executing effective digital communication strategies to enhance client brand presence and engage target audiences.

If this position sounds of interest, there’s a place for you here at Ripple Effect!

We are a diverse, progressive, and engaging work environment. We offer a multitude of incentives and flexible work options that work for you and your lifestyle.

General Information

  • Job Code: PRO-CM-03
  • Location: Ripple Effect Headquarters – Rockville, MD
  • Employee Type: Non – Exempt, Full-Time Regular (Ask our recruiters about flexible work arrangements)
  • Telework: Full time
  • Clearance: none
  • Number of Openings: 1
  • Salary Range: $67,392.00 – $77,500.00 (how we pay and promote)

Responsibilities

  • Responsible for identifying and prioritizing digital marketing objectives, creating and communication marketing targets through email, social media, and web.
  • Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events.
  • Collaborate with team members to develop and monitor strategic communication initiatives.
  • Analyze and report on the performance and efficiency of campaigns.
  • Conduct market research and analyze trends to identify new communications opportunities.
  • Review the performance of all platforms sites and for campaign reporting to ensure delivery of ROI.
  • Develop and execute solid plans to increase page views, unique visitors, followers, and more.
  • Develop day to day content, creative and user journey experiences through client website, email, text and digital initiatives.
  • Develop and execute various SEO and SEM initiatives to increase traffic and increase leads to the credit union’s digital channels.
  • Conduct keyword and competitor reach; explicated Google Analytics data and optimizing digital and social channels.
  • Collaborates with cross-functional teams to plan, deliver and execute successful campaigns.

Requirements

Minimum Education and Experience

  • Bachelor’s degree in marketing, communications, or a related field.
  • Minimum of 4 years of experience in digital communications, with a focus on social media and email marketing.

Basic Requirements

  • Proven experience managing and growing social media accounts.
  • Strong knowledge of social media and email marketing platforms and best practices.
  • Excellent written and verbal communication skills.
  • Proficiency in analytics tools and data-driven decision-making.
  • Creative mindset with the ability to think outside the box.
  • Strong organizational and project management skills.
  • Experience with social listening tools.
  • Experience analyzing social media and website metrics (Google Analytics/G4, Twitter, X, etc).
  • Experience with UX and customer experience.
  • Professional verbal and written communication skills.
  • Ability to set and meet goals.
  • Ability to deal effectively with a wide range of individuals.
  • Must be proactive, self-directed and highly motivated.
  • Ability to analyze and resolve problems.
  • Excellent customer service and interpersonal skills; ability to relate to others.
  • Excellent attention to detail.
  • Ability to maintain flexibility and creativity in a variant of situations.

Skills That Set You Apart

  • Experience with social media in the Healthcare industry.
  • Experience with creating social media graphics.

If you don’t have all of the skills above, don’t be discouraged—no resume paints a complete picture of a person. There’s a good chance you’re more wonderful than you think, so please apply!

About Ripple Effect

Ripple Effect is an award-winning women-owned small business providing professional consulting and exceptional talent for federal, private, and non-profit clients. We deliver multi-disciplinary solutions across communications & outreach, research & evaluation, policy & program management, digital transformation, and strategic staffing solutions with a focus on science, research, and healthcare domains.

Hiring Process | Life at Ripple | COVID Response | DEI

Benefits

Ripple Effect rewards our employees for their contributions to our mission in many ways, from competitive pay and exceptional benefits to a range of work/life programs based on your employment classification and personalized preferences.

Ripple Effect is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, political affiliation, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation during the hiring process, please let us know by contacting our HR department at [email protected] or your recruiter. Eligibility for employment will be verified using E-verify.

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