Strategic Digital Advertising Operations Specialist and Sales Support Expert

BlackDoctor, Inc

Benefits/Perks

  • Competitive Compensation
  • Paid Time Off
  • Career Growth Opportunities

Job Summary

BDO, the leading digital health and wellness platform for people of color, seeks a Digital Ad Sales Support Admin to work full-time. This position will work with the Ad Sales Team to make sure all accounts are managed effectively. Salary plus bonus!

Position Responsibilities:

  • Ad operations experience (or familiarity with Google Ad Manager / Campaign Manager 360 (DCM)
  • Sales support:
    • Fulfilling requests from sales representatives
    • Assisting with campaign execution, deliverables, and tracking/monitoring progress
    • Serving as the main point of contact after the initial campaign launch to agency and clients
  • Entering orders:
    • Able to recognize various creative asset tags and applying banner/video assets to line items
    • Adhering to specific details set forth by Insertion Orders and attention to details surrounding special instructions or other parameters
  • Regular upkeep and monitoring of performance cadence reports
  • Knowledge of Social Media platforms and retrieving metrics on various backend dashboards
  • Able to provide descriptive insights and interpret metric data from the website and social media content
  • Able to provide insights and interpret Campaign metrics based on reports generated
  • Familiar with Email Service Provider dashboards / writing compelling messaging and adhering to relative cultural content
  • Assisting with campaign management and deliverables
  • Campaign tracking and monitoring
  • Reporting on campaign performances and providing detailed descriptions of metrics, insights, and optimizations
  • Organizational skills:
    • Scheduling campaign deliverables
    • Tracking performance
    • Setting reminders
    • Attention to details generated in meeting notes
  • Time management:
    • Punctual, reliable, and strictly adheres to self-appointed and received deadlines
  • Open to learning new skills and processes as it pertains to evolving organization tactics and goals

Knowledge, Skills & Abilities:

  • 3+ years experience in digital ad operations (1-year direct trafficking and creative QA preferred)
  • Bachelor’s degree or equivalent work experience
  • Experience working within internal ad serving and third-party systems, namely Google Ad Manager (GAM) and DoubleVerify
  • Experience working with custom display, mobile, audio, and video advertising projects
  • Experience managing multiple campaigns simultaneously
  • Extremely proactive and highly organized, with the ability to manage and prioritize multiple and varied tasks in a timely manner
  • Excellent client service, organizational abilities, and verbal and written communication skills
  • Enjoy working independently and in a collaborative team environment, sharing knowledge across the department
  • Experience understanding ad tags
  • General knowledge of raw creative files and video assets required

This is a remote position.

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